OVERVIEW:
Creating new lifestyle & educating about family’s day Increasing awareness on customers’s minds about the images representing the meaning of each day: Children’s Day – Kodomo no hi Making time of shopping at AEON store becomes enjoyable moment for customers and their families. Encouraging customers to express the affection to families. Sales and traffic contribution.
CONCEPT:
Children’s Day: For each child, the world around them has a lot of things to learn and What children need is that after stressful learning hours, they will have fun to relieve stress and exercise. Children’s Day is an opportunity for children to have fun, receive good wishes and meaningful gifts from their parents.
DELOYMENT:
Time: Children’s Day: 30.05 – 01.06.2022 Campaign at 06 AEON stores.
– ACTUAL EVENT BOOTH
– KEY VISUAL
– EVENT GIFTS
– WEBGAME
– PHOTO ACTIVITY
