OVERVIEW:
Creating new lifestyle & educating about family’s day Increasing awareness on customers’s minds about the images representing the meaning of each day: Mother’s Day – Carnation flowers Making time of shopping at AEON store becomes enjoyable moment for customers and their families. Encouraging customers to express the affection to families. Sales and traffic contribution.
CONCEPT:
Mother’s Day: Mother is one of the most important person in everyone life. Mother’s Day gives us more opportunities to express our love by sharing our mother’s difficulties and daily chores.
DELOYMENT:
Time: Mother’s Day: 06.05 – 08.05.2022 Campaign at 06 AEON stores.
– ACTUAL EVENT BOOTH
– KEY VISUAL
– EVENT GIFTS
– WEBGAME
– PHOTO ACTIVITY
